Inventors:
Charles W. Spaur - Aurora CO
Edward Lappin - Boulder CO
James M. Wisler - Englewood CO
Assignee:
Masque Publishing, Inc. - Englewood CO
International Classification:
G06F 1760
US Classification:
705 14, 705 1, 705 10, 463 40, 463 41, 463 42
Abstract:
The playing of games with advertising over a network, such as the Internet, is provided. The system for on-line game playing and advertising includes one or more client machines, game servers with advertisement servers, together with at least one database server. One advertisement is displayed using the client machine immediately after a validated detection of the completion of the game is made by the game server. This advertisement is displayed using the client machine for at least a predetermined time interval during which the player is not provided with control for removing the advertisement. Another advertisement is displayed using the client machine at the time the game is being played using game elements, such as card backs and banners. Advertising data is stored related to each displayed advertisement including the identity of the advertisement, when the advertisement was displayed, and the reaction to the advertisement by each player playing the on-line game utilizing a client machine.