Position:
Director of Marketing at Boingo Wireless
Work:
Boingo Wireless
since Aug 2008
Director of Marketing
Move, Inc.
Dec 2005 - Jul 2008
Sr. Manager, Online Marketing/Strategic Account Manager
Market Impact Partners
Dec 2004 - Dec 2005
Managing General Partner
MediaVest
Jun 2000 - Jul 2002
Media Planner
DavisElen Advertising
Feb 1999 - Jun 2000
Media Buyer
Education:
Pepperdine University, The George L. Graziadio School of Business and Management 2003 - 2005
MBA, Marketing
University of Southern California 1993 - 1998
BA, Psychology
Tsinghua University 2004 - 2005
Skills:
Online Marketing, Driving Revenue, User Experience, Online Advertising, Direct Marketing, Marketing Strategy, Business Strategy, SEO, SEM, New Media, Social Media Marketing, Business Analysis, Competitive Analysis, Landing Page Optimization, Multivariate Testing, Customer Retention, Customer Experience, Customer Acquisition, Team Leadership, Thought Leadership, Product Marketing, Negotiation, Price Optimization, Pricing Strategy, Affiliate Marketing, Promotions, Email Marketing, Multi-channel Marketing, ecommerce, PPC, Web Analytics, Digital Marketing, Strategic Partnerships, Loyalty Marketing, Digital Media, Google Analytics, Mobile Marketing, Omniture, Analytics, Brand Development, Market Research, Google Adwords, Social Networking, Advertising, Market Analysis, Marketing Management, Strategic Planning, Segmentation, Media Planning, Team Building